广告英语作文

　　广告类：

　　If a product is good or it meets people’s needs, people will buy it, so advertising is unnecessary and no more than an entertainment. To what extent do you agree or disagree? 人们购买商品是因为需要，广告没有作用，仅仅是娱乐，是否认同?

　　点评： no more than = only adv 仅仅

　　相关提问：

　　1. Nowadays, customers are facing increasing advertisements with the competition of different companies. To what extent do you think customers are influenced by advertisements? What measures can be taken to protect the customers? 现在广告愈来愈多，广告在多大的程度上影响了消费者，如何保护消费者?

　　点评：分析广告的弊端以及提出解决策略。

　　2. Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree? 产品销量的提高反映了广告的作用，不是社会需求，是否认同?

　　点评：广告话题最难的提问角度，写作思路为让步反驳：广告为何不是提高产品销量的因素。

　　3. Some people believe that advertisements should be banned since they serve no useful purpose and can even be damaging. To what extent do you agree or disagree? 广告应不应该被废除?

　　点评：让步反驳写法，谈及广告的利好，不能因噎废食。

　　综合点评：广告为恒热话题，经典提问角度：是否应该废除广告。广告对于消费者的影响和解决策略。广告的利弊。儿童广告的影响和解决策略。

　　老师思路拓展：

　　广告的利好：

　　1. 广告的教育性： 公益广告扮演了教育者的角色，例如，希望工程的广告唤醒了人们对偏远地区的失学儿童的关注。

　　2. 广告的信息性：广告是人们获得信息的渠道以及源泉。例如，电视购物广告为人们购买心仪商品提供了便利。

　　3. 广告的娱乐性：广告是传媒的一种形式，通常具有幽默性，因此，有趣的广告可以博人一笑，增加生活乐趣，例如苹果手机的广告。

　　广告的弊端：

　　1. 非法广告以及虚假广告危害消费者的利益。例如，很多化妆品以及药品广告，充满了花哨的宣传语以及空洞的承诺，夸大产品的功能，极端情况下，威胁人的健康...

广告的力量 The Power of Advertisements

　　Every day, it is easy to see advertisements all around us. Look around. How many different advertisements can you see?

　　每天我们很容易在自己的身边发现各种各样的广告。向四周看一下，你能找到多少不同的广告?

　　Often products show the name of the company that made them. This is a popular form of adver-rising. The special picture or symbol, i.e. logo, appears on many different products. When you see a logo, it is hard to forget that product or company.

　　通常产品都会显示其生产厂家的名称。这是一种很普遍的广告形式。各种各样的商品上出现的特殊图案或符号，叫做标识。当你见过一个标识，就很难忘记该种商品或其生产厂家。

　　Many people buy a product because it is made by a certain company. In fact, some people only buy a product of a famous company. They think it proves that they are fashionable and have good taste.

　　很多人买东西是因为它出自某一特定厂家。事实上，有些人只买某个大牌厂家出品的东西，因为他们觉得这证明他们很时尚，有品位。

　　It is common to find advertisements on TV or radio. Most advertisements are very short for people to remember. Nike,for example, has a simple slogan used all around the world:"Just do it". Advertisements often use funny situations as well. It is easy to remember an entertaining ad.

　　广告通常出现在电视或收音机里。大多数广告都很短小便于人们记忆。例如，耐克就有一个简单却世界闻名的标语：“Just do it”(只管去做)。广告中常常利用一些有趣的情景。通常娱乐广告就很容易记忆。

　　All advertisements are designed to make people buy a product. An advertisement for a soft drink, for example,might show a group of trendy young people who are having fun. The young people are all drinking the soft drink....